Blizzard's Diablo 4 Generates $150M From Microtransactions, Contributing To Over $1B In Sales
Blizzard previously reported that Diablo 4 generated $666 million within the first five days of its release. Froeschke's post said that this success is attributed to both direct sales and in-game purchases, noting that their strategy for “pricing, bundles, and discounts” was crucial in achieving these figures.