Gen Alpha has new demands for their careers and they have surprising strengths and attributes. Discover how we can respond ...

While newer cutting-edge series typically win critical kudos and accolades, Gen Z and Gen Alpha viewers are binge-watching programs that became hits on the broadcast and cable networks in the ...

Even before "Sephora kids" — tweens dropping their allowances on high-end beauty products — became a TikTok phenomenon, Evereden was making skin care for Gen Alpha. Kimberley Ho first launched the ...

For many, it means weird or cringe, according to NBC. It stemmed from “only in Ohio” memes referencing incidents that happen ...

It was nice knowing you, but these six words and phrases need to go, and don't let the door hit you on the way out!

There was a time when adults seemed extremely puzzled about Gen Z slang. But it looks like Gen Alpha has taken over that task ...

Learn how Generation Alpha's tech-savvy habits, spending power, and early money skills could transform the economy, plus what it could mean for other older generations.

Zoe Saldaña is trying to understand Gen Alpha. One of her favorite pop culture moments from 2025 was the hype around "6-7," ...

It might feel wild, but Gen Alpha influencers are already on the rise. In some cases, these influencers haven’t even hit double digits. Kids as young as 7 — the age twins Koti and Haven Garza were in ...

For anyone dreading sitting across from their teenage cousin and feeling like the oldest person to ever walk the earth as ...

The category came in Double Jeopardy. “And finally, for the kids, 6,7,” host Ken Jennings said as the crowd laughed. “These ...

Looking back on 2025 as the year winds up, we saw Gen Z and Gen Alpha slang evolving fast, often shaped by popular social ...