With Thanksgiving upon us, the Macy's Thanksgiving Day Parade is a staple of the day. See how the iconic floats have changed throughout the years.

The 98th Macy's Thanksgiving Day Parade will be held on Thursday, Nov. 28. Here's what to know. (Eugene Gologursky/ for Macy's, Inc.) So before you sit down for your Turkey Day dinner with the family and get ready to do some Black Friday shopping,

Want a sneak peek at the balloons before the Macy's Thanksgiving Day Parade? Check them out the day before at the American Museum of Natural History.

The show must go on and the Macy’s Thanksgiving Day Parade will go on rain or shine, Macy’s tells NBC New York. The parade is scheduled for Thursday in New York City and unfortunately, the forecast looks rainy.

Santa Claus "passed triumphantly through the streets" of Manhattan in the first-ever Macy's parade - then known as the Macy's Christmas Parade - on Thanksgiving Day, Nov. 27, 1924. (New York Daily News) A float depicting "Little Miss Muffet" takes part in the Macy's Christmas Parade on Thanksgiving Day in 1924. (Courtesy Macy's, Inc.)

Dancers, marching bands, and more attend the first day of rehearsals for the 2024 Macy’s Thanksgiving Day Parade on Monday, Nov. 25, 2024, at Macy’s Herald Square in New York City.

The annual tradition has been taking place in New York City for 100 years as of 2024. Learn more about the first-ever Macy’s parade.

The holiday season really kicks off when the massive helium balloons start floating through New York. Here's everything you need to know about this year's parade.