OpenAI is reportedly developing its own social media platform. The Verge, which has broken the news, describes the project as “X-like” in nature.

OpenAI is considering a bit of a pivot, according to The Verge. Now that hundreds of millions of people are interacting with ChatGPT, the company has an idea: Why not see if they would be interested in a social network,

A social app would also give OpenAI its own unique, real-time data that X and Meta already have to help train their AI models. Musk’s Grok surfaces content from X in its results (Musk recently went so far as to merge X and xAI into the same company), while Meta trains Llama on its vast trove of user data.