Target shares tumbled 20% Wednesday morning following the release of the retailer's third-quarter earnings report, as it missed estimates for sales and profit.

Target Corporation (NYSE:TGT) will release earnings results for the third quarter, before the opening bell on Wednesday, Nov. 20. Some investors may be eyeing potential gains from the Minneapolis-based company's dividends.

Walmart is known for low prices, but with rival big-box store Target turning in yet another disappointing quarter, Walmart stock looks increasingly worth paying a premium for. Walmart U.S.’s chief growth officer says that the results demonstrate that the company’s alternative revenue streams—from e-commerce to its subscription service and advertising—are giving consumers and merchants what they are looking for.

Both discounters are contending with price-conscious shoppers, but Walmart reported improving trends with discretionary merchandise.

Target's worst earnings report in years didn't just send the company's stock price off a cliff, it also sent a marketwide signal that inflation-wary shoppers will likely be more cost-conscious this holiday season.

Target saw its share price plunge by more than 20% on Wednesday as its third quarter results signaled some rocky times ahead for the Minneapolis retailer. While the retailer isn't destined for the poorhouse anytime soon,