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Netflix Turns To AI For Dramatic Scene In Sci-Fi Series The Eternaut
In a first for the streaming giant, Netflix has confirmed it used artificial intelligence (AI) to generate a major scene in its original sci-fi series The Eternaut. The admission came straight from co-CEO Ted Sarandos during the company’s Q2 2025 earnings call, and it marks a significant moment for the entertainment industry.
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You probably didn't catch the scene (I didn't), but this new series includes content made by generative AI tools.
The streamer said in an earnings call that, due to the show's lower budget, it was cheaper to use AI than to pay VFX artists.
PRIMETIMER on MSN1d
Netflix quietly used generative AI in this scene in Eternaut, and no one even noticedA blink‑and‑you‑miss‑it building collapse in Eternaut episode 6 was crafted with generative AI, slipping past viewers unnoticed.
Netflix has seemingly become pretty comfortable with the use of AI. It uses AI art generators for the intro of its Marvel TV ...
Netflix co-CEO Ted Sarandos revealed that "The Eternaut" made history in a sequence that showed a building in Buenos Aires ...
The Independent on MSN2d
Netflix confirms using AI to help make ‘better and cheaper’ films and TV showsNetflix has used generative AI in one of its shows for the first time in a move to help make “cheaper” and “better” films and ...
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, ...
The streaming company said it used the technology onscreen for the first time in an Argentine science fiction show.
Netflix confirms it used AI to generate video effects in its latest sci-fi epic, and that might be a good thing for smaller budget productions.
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