The "vibrant new identity" was announced in a press release for the 'F1' movie. By Alex Weprin Senior Editor The company buried the news in its announcement Monday morning about the premiere date for ...
Streaming services love a rebrand, so here’s the latest one: Apple TV+ is dropping the plus sign and simply becoming Apple TV. “Apple TV+ is now simply Apple TV, with a vibrant new identity,” the tech ...
Eddy Cue, Senior Vice President of Services at Apple, is giving insight into the rebrand of Apple TV+ into simply Apple TV. Apple quietly rebranded its streaming service into Apple TV and dropped the ...