You have to take action to make customer feedback meaningful, and it starts with closed-loop follow-up. As practitioners, we are getting much better at making customer feedback operational. But as we ...

While most brands “close the loop” on feedback and follow up with customers, they unfortunately may not see a positive financial result afterwards. Learn the 5 most common closed loop mistakes, and ...

Closing the loop on customer feedback is fundamental: if a customer gives feedback about an unresolved issue — especially if you proactively asked for it — you should follow up. It seems like a ...

Positive feedback loops in business lead to operational improvements and workforce satisfaction. These loops start by gathering employee feedback, analyzing it, and implementing changes. Regular, ...

Disqo has acquired product research company Feedback Loop. Disqo wants to help marketers track consumers despite the deprecation of third-party cookies. Ad giants like Universal McCann and Publicis ...