Transactional data can reveal that two seemingly similar customers have strikingly different purchasing patterns U.S. marketers mailed an estimated 14 billion catalogs last year, at an average cost of ...

Data modeling is the process of defining datapoints and struc­tures at a detailed or abstract level to communicate information about the data shape, content, and relationships to target audiences.

Archaic methods have made database modeling happen in a vacuum, which has been quite frustrating to enterprises. Based on PSL Group’s primary objective of helping research-based pharmaceutical and ...

SqlDBM, a leading collaborative, cloud-based data modeling platform for the enterprise, is unveiling Tx, a transformational workflow solution that empowers teams to facilitate both relational and ...