Businesses can do well by doing good. Look no further than economic theory, backed by ample examples around us.

This is reflected in microeconomics via an upward shift in the downward-sloping demand curve. This effect, however, can vary depending on the availability of substitutes and the good's elasticity ...

Investors like the 10-year area of the curve because "if they're buying duration, the tax-exempt market is usually going to ...

Thus, a Veblen good has an upward-sloping demand curve rather than the typical downward-sloping curve. A Veblen good is generally a high-quality, coveted product. This stands in contrast to a ...