Ad campaigns that target consumers on the basis of their social media activities and interest-based connections—or Brand Graph—perform better than ads without such targeting capabilities, and they ...

When we launched the API back in July, we had some ideas as to how to gauge success from a metrics perspective. Some of those success measures were around adoption by member stations, others we based ...

Google introduced the Knowledge Graph in 2012 to help searchers discover new information quicker. Essentially, users can search for places, people, companies, and products and find instant results ...

Excel is probably Microsoft’s most popular developer tool. With a built-in functional programming language that now supports lambdas and variables, Excel has become a tool that people build businesses ...

APIs have become a bedrock part of mainstream enterprise computing architectures. That means they need the same degree of management and monitoring as standard full-blown applications. A ...