For decades, companies have realized how important a well executed corporate identity can be to a company’s success. An iconic logo, carefully chosen colors, and typography that are thoughtfully and ...

How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

Rebranding presents a quandary: It's all about change, but customers love consistency. Although a rebrand offers the potential for new markets, more awareness, and stronger positioning, balancing the ...

Graphic designers can make lots of money with these graphic design business ideas—even despite AI. In fact, with the right graphic design business idea, it doesn’t matter where you’re at right now.