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There's an industry estimated to be worth $32.55 billion (Influencer Marketing Hub, 2025) this year — and it's not going ...
With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target audience and brand values.
In his first-ever YouTube video, Sean Frank—the CEO of wallet brand Ridge—unpacks what most CMOs would consider proprietary gold: exactly how he’s spent over $10 million on influencer marketing, what ...
Influencer marketing is a powerful tool that brands can use to connect ... and they may not be interested in all of the content the influencer posts. Although micro-influencers excel in engagement, ...
IAB South Africa Influencer Marketing Committee speakers from the IAB South Africa Insights Series webinar titled ...