Kuiu, the ultralight hunting brand based in California, was acquired by private investors. Here's what Kuiu's CEO says about their future.

DIXON, Calif., Dec. 8, 2025 /PRNewswire/ -- High-performance hunting gear and apparel brand KUIU Ultralight Hunting announces it has been acquired by an investor group comprising conservation-driven ...

Main Post Partners, a leading private equity investment firm with experience partnering with high-growth enthusiast brands, has completed the sale of Kuiu, LLC to an investor group comprised of ...

The company now operates four retail locations Kuiu CEO Melissa Woolf will continue to lead the business Kuiu was founded in 2011 Main Post Partners has sold Kuiu, a Dixon, California-based technical ...

Jason Hairston’s professional career began in the NFL. But today, as the founder of hunting brand Kuiu, his name is more widely recognized among outdoorsmen. That wasn’t exactly his plan. Hairston ...

Jason Hairston doesn’t fit the mold of the typical apparel executive. First off, he’s a former linebacker for the San Francisco 49ers and Denver Broncos who retired in 1996 after persistent problems ...

Some NFL players retire to an analyst chair, others to a world of golf and speaking engagements, but former San Francisco 49er Jason Hairston ended up in the hunting gear business and avid hunters ...

Jason Hairston didn't set out to outfit SEAL Team Six. They came looking for him-in a good way. Not the lethal way. An ex-football player who's still got the shoulders, Hairston is man behind Kuiu (it ...

at any sporting goods store, no matter how well-stocked that store might be. Female hunters were forced to rely on hand-me-down, ill-fitting jackets made for men or, worse, settle for cheap, ...