Let’s face it: Turning raw data into actionable insights can be as cryptic as decoding ancient hieroglyphics, especially for the SEO rookies in your crew. That’s the challenge I addressed in my SMX ...

I remember working with a client who wanted to promote their startup, and they decided to go SEO-heavy. With huge amounts of content ready, they were able to generate impressive traffic, yet with very ...

Agile metrics are essential for tracking speed, efficiency and quality in software development. We all know that what gets measured gets improved. However, Agile metrics are often misunderstood, ...

Jenna Guarneri, Founder and CEO of JMG Public Relations, an award-winning PR firm for innovators and their mission-driven startup companies. In PR, measuring client success is extremely important. It ...

While paying attention to metrics in ad platforms is crucial to the success of any online advertising initiative, you can’t ignore what users are doing after they click the ad. Sure, you can measure ...

The Telephonica Venezuela FCPA enforcement action reminds us that third-party risk management is one of the most critical components of a corporate compliance program. From suppliers and distributors ...

Metric is measure of something. Performance metric is a measure of some activity related to a company's business performance. Key performance indicators help organizations achieve organizational goals ...

August 02, 2024 - In securities litigation, plaintiffs focus on certain types of disclosures on a routine basis. One frequent target area focuses on key performance indicators (KPIs). These key ...