The NBA and National Basketball Players Association today jointly announced that the Los Angeles Lakers’ Luka Dončić and the ...

The Boston Celtics are the reigning NBA champions, and they will be looking to do more damage in the postseason this year. Boston's roster is built behind two s ...

One of the NBA’s brightest superstars surpassed league legends LeBron James and Stephen Curry in jersey sales this season. A ...

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.

For the first time since the 2012-13 season, a player other than Steph Curry or LeBron James had the best-selling NBA jersey ...

Lakers star Luka Doncic led the NBA in jersey sales for the 2024-25 season, surpassing longtime leaders LeBron James and ...

On Monday, the league announced that Los Angeles Lakers guard Luka Dončić held the highest-selling jersey for the 2024-25 ...

As Stein also noted, Doncic is the first international player to lead the NBA in jersey sales for a single season. Golden ...