Gaurav Aggarwal is Co-Founder of Truva.ai, the technology company that allows you to sell more and grind less with AI agents. Lead scoring is a popular method used by marketing and sales teams to ...
What Is Lead Scoring? A Guide to Score & Grade Leads Easily Your email has been sent Lead scoring is a methodology that assigns numerical scores to individual leads ...
Hosted on MSN

What is lead scoring?

While your company’s marketing team focuses on generating more sales leads, it’s up to the sales team to close the deal. It sounds like a straightforward process where both departments play to their ...