Winning Media Gold in The Drum Awards for Marketing APAC is Everything Everywhere All at Once from Lifebuoy and Unilever Vietnam. Here is the award-winning case study. So, breaking news: “Covid is ...

Throughout its 30 years in Vietnam, Lifebuoy has remained committed to protecting public health, with a special focus on children to contribute to a healthier, stronger young generation. Present in ...

Could you throw a lifebuoy all the way out to a distressed swimmer located one kilometer away? Nope, you couldn't … but you could fly one out to them, in the form of the TY-3R Flying Lifebuoy drone.

New Delhi [India], September 22: Lifebuoy, Hindustan Unilever Limited's trusted soap brand, continues its transformation from a hygiene icon to a skin protection essential with the launch of its ...

Known for its stronghold in germ protection, Lifebuoy is now stepping into skincare, a space with well-defined category leaders. Will consumers buy into this reinvention? That’s the big question. But ...

Time is critical when rescuers are alerted to a swimmer in trouble, a surfer who's taken a dive or a yacht guest who has fallen overboard. We've seen a number of crafty assistance devices over the ...

10 years ago, Unilever soap brand Lifebuoy set out on a mission to educate one billion people about handwashing by 2020. The brand has hit its target, just as the coronavirus pandemic began – and put ...

Unilever has launched the very first Lifebuoy dishwash liquid in Indonesia to serve the increasing number of value-conscious consumers who are looking for superior cleaning products at affordable ...

For decades, Hindustan Unilever’s (HUL) Lifebuoy has been shorthand for hygiene. Its jingle — Lifebuoy hai jahan, tandurusti hai waha — was a promise wrapped in red and white packaging. The brand is ...

Lifebuoy, the soap brand owned by Hindustan Unilever, targeted the people most at risk of infections preventable by good hand hygiene to increase brand trust in rural India. Lifebuoy, the soap brand ...