Netflix attributed the gains to robust subscriber additions, higher advertising revenue, and price increases across multiple ...

Netflix touted strong momentum for its push into advertising, claiming subscribers on its ad-supported tier nearly doubled in the second quarter of 2023. However, the streamer said, advertising ...

Microsoft Advertising has extended its partnership with Netflix to support connected television (CTV) ads in its advertising platform, the company announced Monday. The change gives advertisers the ...

It has now been a full year since Netflix shook things up by introducing a tier that includes advertising, available in a dozen countries for $7 a month. Now, just a couple weeks after the company’s ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest in its ad-supported subscription tier. “This will enable clients to buy ...