The second Amazon Prime Day deals event of 2024 is underway, and If you’ve been eyeing Samsung’s The Frame TV, it’s time to add it to your cart as it’s down to a new, record low price. Samsung’s 55-inch The Frame TV with a Teak Bezel is just $997.99 (was $1,645.98) after a record $647.99 or 39% instant discount.

Thankfully, the viral Samsung Frame TV does just that with a flush-mounting 4K HDR screen designed to look like a piece of art you’ve hung on your wall. When it’s not actively playing a movie or show,

If you were planning to buy Samsung’s The Frame TV during Amazon’s Prime Big Deal Days but you weren’t able to, you’re in luck because most of the discounts that were offered during the shopping event are still online.