Our number one value is putting smiles on people’s faces.” That’s what Bill Trinen tells me just hours after the Nintendo Switch 2 Direct wraps up. True to the company’s own ethos, Nintendo of America ...

Nintendo of America president Doug Bowser reckons the fact that Dark Souls mastermind Hidetaka Miyazaki has enough confidence ...

It looks like Nintendo of America president Doug Bowser has confirmed the price of the Nintendo Switch 2 Welcome Tour. The price of Welcome Tour, a piece of launch day software featuring a series ...

“It creates a challenge," Nintendo of America president Doug Bowser told Wired. “It’s something we're going to have to address.” Nintendo manufactures primarily in Vietnam, Cambodia and ...

Nintendo of America president Doug Bowser said the Switch 2's $450 price didn't factor in tariffs and the company is "actively assessing" the impact.

IGN interviewed Nintendo of America's Bill Trinen to discuss Mario Kart World and Donkey Kong Bananza, the decision to price ...

The Nintendo Switch 2 retail price has proven controversial Some have speculated that the cost was in part due to potential US tariffs Nintendo of America Doug Bowser has now said that this is not ...

In an interview with The Verge, Doug Bowser, president of Nintendo of America, has come forward to defend the company’s strategy, which has gone from selling the original Nintendo Switch at an ...