Search Atlas announced the launch of Website Studio, a new platform designed to create high-quality landing pages in minutes. Website Studio brings enterprise-level page creation to teams of any size ...

Your website's landing page is often the first interaction a potential customer has with your brand. So it's crucial to make that initial impression count, crafting a captivating landing page to grab ...

Landing pages are a big up-front time investment for entrepreneurs. Between choosing the colors, writing the copy, and selecting the offers, landing pages can eat up energy and resources. The overall ...

Looking for some great PPC conversion rate optimization tips? Navah Hopkins, PPC expert and SEJ contributor, joins me on the SEJShow, where we explore the art and science of turning ad clicks into ...

Landing page optimization allows you to get your potential client hookes with your story of how you can make their life better. What follows is a list of resources that can be applied specifically to ...

Dark mode beat light in a B2B SaaS test even with lower CTR – showing how audience context and industry cues shape ...

"Never start a marketing campaign without a dedicated landing page." Oli Gardner, co-founder of Unbounce and founder of Outline, has lived by this mantra since 2009. Yet he still sees the same ...

There is no denying that the internet can make or break your business based on how visible it is to modern day consumers. That’s why it can’t be stressed enough just how necessary it is to build a ...

I just finished a landing page optimization project for Alpha Software. The company relies heavily on a 30-day free trial of its Alpha Five database software, and then works to convert trial ...

When using Google AdWords, Facebook ads or other forms of paid online advertising; it’s important to make use of landing pages to create one cohesive experience from your ads to your website. Quite ...

In order to make money online, you need to get your web visitors to convert—an action that might be defined as buying a product, turning into a lead by submitting personal information, or even by ...

Landing pages can be used for PPC ads, mobile app downloads, promotional campaigns and more. On-page optimization tactics are intended to boost conversion, improve PPC quality scores, and provide a ...