A viral claim about the “end of Xbox” is spreading, but Microsoft’s strategy suggests the brand is evolving, not disappearing.

One of the co-founders of Xbox recently signaled that the end may be near for the video game console that has shaped ...

Seamus Blackley had grim predictions for the future of the Xbox brand under new Xbox CEO, Asha Sharma.

CEO Asha Sharma is abandoning previous development strategies that critics say pushed away core gamers, promising to return ...

After Asha Sharma took over as CEO, the gaming community had no faith in Xbox's future. Now, there's somewhat of a plan.

Last week, amidst all the chaos surrounding the leadership changes at Xbox, we shared an excerpt from an interview with original Xbox creator Seamus Blackley in which he gave some advice to the new ...

"I expect that the new CEO, Asha Sharma, her job is going to be as a palliative care doctor who slides Xbox gently into the night.” ...

One of Xbox's original creators has predicted that the console could be killed off soon by AI-focused CEO Asha Sharma.

An original Xbox console exclusive from 2006 has returned in 2025 with a new release, but it is proving somewhat divisive. For those unfamiliar with the term “console exclusive,” it refers to a game ...

One of the key figures behind the original Xbox has claimed that Microsoft will be winding down its support for the brand ...

A rundown of everything announced, reported, leaked, and rumored about the next-gen Xbox, including, release date, price, and specs ...