Acquiring CloudCraze allows Salesforce to bring digital disruption to B2B commerce, connecting into CPQ and Service Cloud as well as its B2C commerce engine One of the recurring themes that CRM giant ...

Salesforce acquires CloudCraze to bring its B2B e-commerce capabilities into Commerce Cloud, expanding commerce and quote-to-cash market reach The real surprise about Salesforce acquiring B2B commerce ...

Salesforce launches a B2B Commerce suite with agentic buying, intent-driven AI search & omni-channel tools to turn buyer ...

Salesforce announced an agreement to acquire the B2B commerce solution CloudCraze for an undisclosed fee. The acquisition further strengthens the company’s B2B eCommerce capabilities by bringing on a ...

Less than three months after closing its acquisition of CloudCraze, Salesforce on Wednesday introduced a business-to-business offering to its Commerce Cloud portfolio. The CRM market leader unveiled ...

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Today’s B2B marketers are challenged to build brands in an increasingly omnichannel world. According to a McKinsey report in recent months, B2B buyers now prefer a customer journey that’s nearly equal ...

After launching its Wave Analytics Cloud less than two years ago as a data visualization tool for sales managers, Salesforce is launching a series of Wave apps for specific verticals, including an app ...