Every year Apple holds a shopping event from Black Friday (November 29 in 2024) to Cyber Monday (December 2). However, since Apple rarely discounts its products, the event consists of gift card offers rather than actual savings. The newest products are excluded, so don’t expect any offers on the iPhone 16 or new MacBooks.

Apple's iPad Pro has been heavily discounted as Black Friday deals week is well underway, with discounts of up to $400 off M4 11-inch and 13-inch models — and up to $1,000 off blowout M2 tablets.

If you’ve waited all year to splurge on an Apple device, Black Friday is a good time to buy that Apple Watch or iPad at a discount.