BYD Co. has asked suppliers to accept price cuts next year in a signal the Chinese electric vehicle maker is preparing for the brutal price war in the world’s biggest auto market to intensify.

Chinese automaker BYD has set negotiable price reduction targets for suppliers of large-scale purchases, a BYD executive's post on social media platform Weibo shows. The notice was posted on the Weibo account of BYD's Group-Brand and Public Relations Department general manager.

Chinas NEV giant BYD is urging suppliers to slash prices by 10% starting January 2025 to sustain its edge in an increasingly competitive market. The move underscores a growing trend of cost reductions as the

SAIC Motor Corp.’s Maxus brand has joined market leader BYD Co. in seeking a 10% price cut from suppliers, another sign China’s auto price war will continue into next year.

BEIJING (Reuters) -Chinese automaker BYD is asking its suppliers to cut their prices, in a sign that a brutal price war in the world's largest auto market is set to escalate. Citing a leaked email dated Nov.