JuJu Watkins becomes first athlete to co-create a design for Nike LeBron sneakers originally appeared on The Sporting News.

LeBron James unveiled the unreleased Nike LeBron NXT Gen “JW” colorway, a collaboration with USC star JuJu Watkins, during ...

JuJu Watkins‘ new shoe is here. Collaborating with LeBron James as the first athlete to co-create the design of a basketball ...

Wednesday marked JuJu’s NXXT Gen Jam, an event celebrating not only the debut of junior guard’s footwear collaborations with Nike and LeBron James, with another shoe slated to release this summer, but ...

Los Angeles Lakers superstar LeBron James is collaborating with USC star JuJu Watkins on a new edition of his Nike NXXT Gen ...

Los Angeles Lakers star LeBron James and USC's JuJu Watkins joined forces to design a new LeBron NXXT Gen shoe.

South Carolina commit Jerzy Robinson and her Sierra Canyon basketball teammates were gifted USC guard JuJu Watkins’ custom Nike sneakers earlier this week.

USC Trojans star Alijah Arenas has been in the spotlight after his strong performance against Ohio State on Wednesday.

The LeBron NXXT Gen debuted in 2023, with early colorways featuring James' birth year, "1984." USC star and women's basketball standout Watkins has designed her own PE, Nike LeBron NXXT Gen "Silver ...

The USC star becomes the first athlete to design within the NXXT Gen platform, honoring her Watts roots with a personal touch.

Golden State Warriors guard Steph Curry paid a tribute to USC Trojans guard JuJu Watkins before Friday night's Warriors-Pistons game. Curry was wearing JuJu's signature shoe in pregame warmups.

Even with some distance from the jarring incident, the injury that ended JuJu Watkins’ 2024-25 season remains difficult to process. “It’s hard for me to talk about,” USC coach Lindsay Gottlieb said ...