Pakistan’s national airline said Thursday that an advertisement showing a plane heading toward the Eiffel Tower was never intended to evoke the memories of the Sept. 11 attacks. The illustration, not in video format,

The controversial post on PIA's official X account showed a picture of an airplane that appeared to be headed for the Eiffel Tower with the words, "Paris, we're coming today." There is another line on the graphic,

Pakistan's flag carrier has drawn widespread criticism for putting out an advertisement that showed a plane flying towards the Eiffel Tower. The ad was meant to promote the resumption of Pakistan International Airlines' flights to the French capital and had the caption "Paris, we're coming today".

For the unversed, the PIA advertisement showed a PIA plane heading towards the famous Eiffel Tower with the French flag appearing in the background, with many finding its resemblance to the 9/11 attacks in the United States in 2001 when two hijacked planes crashed into the Twin Towers, nearly 3,000.

Prime minister Shehbaz Sharif has ordered an investigation following criticism over a Pakistan International Airline advert showing a plane flying towards the Eiffel Tower in Paris. The national carrier had advertised its resumption of flights to Europe in January, starting with Paris, after the EU aviation regulator lifted a ban on it.

Pakistan’s national airline has come under fire for a “tone deaf” advert that appears to show a plane flying into the Eiffel Tower.