Tubi, a free streaming service, simulcasted the Super Bowl, helping Fox reach the highest number of viewers in game history.

Fox Corp. has continued its push for Tubi, its free, ad-supported streaming service, by streaming this year’s Super Bowl there and running another strange in-game Super Bowl ad. This one stars a man born with a taste for Westerns and a head shaped like a cowboy hat.

You don’t need a cable package or streaming subscription to view this year’s Super Bowl. Today’s game will air on Tubi, the Fox-owned free streaming service, in addition to the Fox network. For the unfamiliar,

In order to watch Sunday's game for free on Tubi, all you have to do is create a free account with Tubi. Start by downloading the Tubi app from your app store, or visiting tubitv.com. You can also sign up to watch Super Bowl 59 on Tubi by clicking here.

You’ll be able to stream Sunday’s Super Bowl for free on Tubi, Fox’s ad-supported streaming platform. The move gives cord-cutters and streamers a way to watch the biggest game in American sports without a subscription.

The Super Bowl is airing this Sunday, Feb. 9, with the kickoff happening at 6:30 p.m. EST. In case you didn’t already know, the matchup is between the Philadelphia Eagles and the Kansas City Chiefs. Whether you’re mainly interested in the ads,