Y2K trends, vintage clothes, and retro games - maybe it's a recession indicator or just general nostalgia, but we always have ...

What is ‘aesthetic’ TikTok? Kaeli Mae, who lives in Seattle, Washington, includes the hashtag #aesthetic in all her videos, a TikTok category with over 190 billion views on the platform.

This particular aesthetic may sound vague—and it would certainly confuse those who are not chronically online. While the term is elusive and its original creator remains unknown, videos using ...

12 TV Shows You'll Love Just as Much as 'Yellowstone' Barilla’s New Pasta Shape Is Absolutely Delightful On board the world's first Airbus A321XLR, the aircraft that could revolutionize ...

The rise in these aesthetic videos stem from younger people's need to ascribe themselves to something in order to feel some form of worth and belonging, according to several TikTok users who spoke ...

Coquette aesthetic: What is it, and can you wear it at any age? The ultra-girly style has taken over TikTok, and it's coming to stores near you.

From coastal grandmother to night luxe to cottagecore and dark academia, TikTok is full of viral aesthetics. We explain why they've become so popular.

Alexandr Wang, the new Chief AI Officer at Meta, announced on Friday afternoon that Meta will license Midjourney's "aesthetic ...

The tomato girl aesthetic, inspired by the romanticized Italian lifestyle, is the latest trend on social media. Here’s how to achieve this look!

Get outfit inspiration for the Y2K fashion aesthetic on Instagram, shop the look, and learn about what styles the trend encompasses.