The change would see Instagram becoming more like the free version of YouTube, which requires users to view ads before and in the middle of watching videos.

Here's how unskippable Instagram ads could backfire on Meta and help you get your life back.

Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like its competitor X, is an expansion of Threads’ advertising initiatives ...

It's Not Just You -- Instagram Is Testing Unskippable Ads and It's Awful Instagram's latest advertising experiment won't let you scroll any further until the ad is over. Users are already annoyed.

Increase engagement and results with Instagram advertising in 2024. Learn best practices for Reels, Stories, Carousel ads and more.

Capture attention and drive engagement with your Instagram video ads. Learn three tactics to help your ads stand out.

Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to target Canadian consumers with phishing scams and investment fraud ...

Instagram has discovered a new, annoying place to put ads, John Herrman writes, and users privy to the company’s spammy innovation are not pleased.

Meta now offers users an ad-free option, but it’s only available in Europe for those who can afford the €10-a-month subscription.