Abstract: To maintain development and foster customer loyalty in the ever-changing e-commerce industry, consumer relationship management (CRM) is essential. To keep up with consumers' ever-evolving ...

According to the recent market intelligence, SMBs expanded 60% faster globally in 2025 than in previous years, with a 92% ...

The highest ideal of customer service is ease—not just a frictionless, personalized experience for customers themselves, but also intuitive, integrated technology for the people who serve them. When ...

Abstract: The iterative innovation literature recommends a basic prototype strategy because it reduces learning costs. Although customer cocreation during basic prototype iterations is assumed, the ...