Benjamin Houy shuts down Lorelight, arguing AI search doesn’t need stand-alone GEO tools. The decision sparks debate over measuring assistant visibility.

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Sonic’s new “Coke Your Way” campaign features Benny Blanco, Machine Gun Kelly and Jessie Murph to highlight drink customizations. This new portfolio school aims to fill a widening gap in training ...

AI agents have become popular as they link consumers with brands, but some execs and developers are concerned that an open ...

After launch, ongoing tracking keeps your site competitive. Use automation and analytics to catch issues early and sustain ...

Bulleted lists improve both readability and machine understanding. Generative engines rely on structure to identify key points, and lists provide clear visual and semantic cues. They break complex ...

Here's how travelers are using TikTok to plan trips and build travel inspiration through short clips. The post Using TikTok for travel: why short clips are changing trip planning appeared first on The ...

It’s no longer a luxury to use ChatGPT as part of a Search Engine Optimization (SEO) strategy; it’s a must. But just telling the chatbot to “write an article about X” will lead to a mediocre result.

Jedi Digital Marketing Hong Kong, a full-service digital marketing agency specializing in data-driven online growth, has announced new developments in its social media marketing services designed to ...

Some people achieve success thanks to favorable circumstances: wealthy parents, prestigious degrees or lucrative connections.

Does AI improve, or misdirect, search engines and their results? Long before hard drives and hyperlinks became symbols of ...