Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...

Google has quietly reintroduced the ability for publishers to set higher ad pricing on its products for the first time in six ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...

Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...

You’ve probably played around with Demographics in your Google Ads campaigns, but have you experimented with Detailed Demographics? This audience targeting technique is a powerful tool for reaching ...

What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

The T-Display P4 also has an ESP32-C6 chip with support for WiFi 6 and Bluetooth 5, an SX1262 LoRa module, a 2MP MIPI camera, a 9-axis motion sensor, a microSD card reader, a headphone jack, and two ...

Barcode readers, document scanners, and sound meters are just a few clunky gadgets you can ditch by installing these ...

A balanced approach using Standard Shopping delivers cleaner traffic and steadier ROAS while letting Performance Max operate where it performs best.

How often do you reach for your phone to get directions, answer a video call or Google something? Probably more times than you can count.

TCL is bringing its NXTPAPER display technology to a new 11.5 inch tablet made for writing as well as reading. The upcoming TCL Note A1 is clearly taking aim at products like the reMarkable Paper Pro, ...