What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

Dark mode beat light in a B2B SaaS test even with lower CTR – showing how audience context and industry cues shape ...

Left-shifting DFT, scalable tests from manufacturing to the field, enabling system-level tests for in-field debug.

OpenAI announced on the 16th (local time) the release of its AI image generation and editing tool ‘GPT-Image 1.5’. The ...

Doppl, Google's AI-powered virtual try-on app, now has a shoppable discovery feed that offers outfit recommendations with direct links to merchants.

Have you ever wondered what it would be like to defy the limits of gravity, not in the physical sense, but in the way we approach challenges in web development and project management? Enter Google’s ...

Zencoder believes its agent-agnostic approach gives it a crucial advantage over much bigger rivals such as OpenAI, Anthropic ...

The Disney–OpenAI deal looks like a strategic move focused on control and optionality rather than capitulation to AI ...

Traveling to different countries requires you to make sure you're aware of different rules they have in place, and among ...

Google's new Gemini 3 Flash AI model launched as the default option both on its own in Gemini and as the engine behind AI ...

The 2026 Mercedes-Benz CLA-Class — the automaker’s entry-level model for the United States — launches as an EV (a hybrid will ...

What will be the next blockbuster research to emerge from Princeton’s labs? No one can say for sure, but history tells us ...