Four and a half years. That’s how long it took to complete the Johnnie Walker Princes Street; a multi-million-pound attraction. A sight to behold.   Johnnie Walker, the world’s best-selling ...

Forbes contributors publish independent expert analyses and insights. Emily writes about what’s in your glass and why it matters. Come next summer, whisky fans will have a new place to visit in ...

It's been more than 12 years since Diageo pulled out of Kilmarnock — ripping 700 jobs from the town and beyond in the process. More than 200 years on from Johnnie Walker's genesis in Kilmarnock, the ...

In 2021, Walker (no relation to Johnnie) was appointed master blender for Johnnie Walker, making her the first woman to hold this position at the Diageo-owned brand, which is the best selling blended ...

Johnnie Walker Red Label has created a drinking glass that uses bone conduction technology similar to Google glass for a sensory experience to promote the launch of Johnnie Walker and Ginger Ale. The ...

To experience something one truly needs to become immersed in it. To experience culture one needs to practice it. To experience the unknown one needs to conquer the boundaries of the known. This is ...

After four and a half years of planning, construction and Covid-enforced delays, drinks giant Diageo has officially opened its new Johnnie Walker Princes Street center, an eight-floor visitor ...

This marks the first move by the Johnnie Walker brand into the Web3 space. VaynerNFT has helped bring several major companies into the world of NFTs and Web3 Don’t miss this list of 3 high-yield ...