We don’t need to give up on surveys altogether. We just have to enter a new era in which people are no longer reduced to ...

The degree to which someone trusts the information depicted in a chart can depend on their assumptions about who made the ...

New AI method simulates human shoppers with 90% accuracy, threatening to transform the $80 billion market research industry with synthetic consumer panels.

The UK’s savings system is “at a tipping point”, with millions of people financially vulnerable and pension adequacy “deeply unequal”, according to Pensions Management Institute (PMI) chief executive, ...

It’s a popular example of the “Mandela effect,” or a collective false memory. And while some people may laugh and move on, ...

Measuring ROI can be tricky, so we spoke with several CIOs about how to make sure your board or leadership sees it.

Coupled with the rapidly emerging technology of quantum computing, advancements in weather prediction will greatly benefit ...

Governments can and should use AI to reduce burdens. But they must also preserve the ability to override AI and the moral flexibility that allows a public servant to say, “The data says no, but the ...

When structured correctly, pilots can provide valuable data and a proof of concept for organization-wide AI rollouts. Done ...

Forward-thinking firms are reimagining the back office. By centralizing support functions, adopting technology, and making data-driven decisions, they are creating scalable, flexible, and resilient ...