As businesses grow, their brands must evolve to reflect new goals and audiences. Here's how to refresh your identity thoughtfully, preserve trust and keep your message relevant.

Hyundai is preparing to go on the offensive in 2026, with several new models set to arrive. With less than a month to go, ...

Indian brands to rethink how they looked and what change really meant, with rebrands. Design experts dissect what worked and ...

Univeristy rebrands can succeed or fail, and the difference often comes down to whether leaders treat the brand as a cosmetic ...

How has AI entered the media workflow? For this new column, we'll look at different applications used in the media industry. For this issue, we'll start with asset management, asset storefronts, and ...

The Pro Max 18 Plus has a well-behaved cooling system. During regular usage, the three fans aren’t noticeable. While they ...

When the brand no longer represents the business accurately, consistently or efficiently, the problem isn’t visual—it’s ...

Junior Chamber International (JCI), the global network of young active citizens committed to creating positive change, has officially unveiled its new logo during the 2025 JCI World Congress. The ...

As Destiny 2 gets closer to its tenth anniversary, the shared world action-RPG is currently at something of a crossroads. Following the end of The Final Shape, many players struggled to keep up with ...

Hitachi Vantara, the data storage, infrastructure and hybrid cloud management subsidiary of Hitachi, Ltd. (TSE: 6501), announced today that it has been recognized as a Leader and Outperformer in the ...

With its even bezels, flat sides, and clean software, it's not hard to see where the OnePlus Pad Go 2's inspiration comes from.