Independent research tracking Anthropic's connector directory found ZoomInfo in the top position every week of a nine-week study, a public measure of ...
Marketbridge & Meltwater partner to combine GTM and narrative intelligence to help B2B marketers improve visibility across AI ...
Conga opens its first U.S. office outside Houston in Boston, building on its PROS B2B acquisition to unify pricing, quoting and contracting.
According to this SaaS Demand Generation Spend Analysis Report , the global SaaS market was valued at approximately USD 310–330 billion in 2025 and is projected to reach USD 600–650 billion by 2030, ...
ROI·DNA Becomes a LinkedIn Ads Certified Agency, Expanding AI-Era Growth Capabilities for B2B Brands
The certification strengthens ROI·DNA's commitment to help B2B marketers reach the right buyers, improve campaign performance, and connect LinkedIn investment to measurable pipeline and revenue growth ...
Partnership leverages ZoomInfo's data architecture with DemandScience's contextual marketing outcomes data to drive measurable business results VANCO ...
In the agentic GTM era, CMOs should be building toward an intelligence layer that does three things the traditional ABM ...
In our tech-powered world, technology marketers cannot afford to lose sight of client trust. And yet, they do. On this episode of the Marketing Vanguard podcast, Ariel Kelman, president and CMO of ...
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Experiential is Central to Cannes Lions' Evolution
This year, it was impossible to walk past Salesforce Beach, the Journal House, or the DoorDash activation without stopping.
The Firmable MCP gives almost any AI tool - Claude, Claude Code, ChatGPT, Codex, or Cursor - direct access to the Firmable B2B data stack. What makes it different comes down to five layers working ...
Senior marketing roles are vanishing just as the job gets harder. Here, our CMO Whisperer, MaryLee Sachs, argues that AI is ...
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