Should you drink this £60+ whisky neat, on ice, or mixed? This guide reveals the best ways to enjoy every drop of Johnnie Walker 18 Year Old. Read the full article at How to Drink Johnnie Walker 18 Ye ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Johnnie Walker is updating its long-running “Keep ...

Johnnie Walker is updating its long-running “Keep Walking” brand platform to focus more on individual self-expression and pursuits, a recognition of larger shifts in consumer interests, according to a ...

Forbes contributors publish independent expert analyses and insights. John Kell is a writer who's covered spirits for over a decade. When Johnnie Walker debuted the “Keep Walking” advertising campaign ...

David Thomas Tao is an NYC-based spirits reviewer, writer, entrepreneur, and Tony-nominated producer. A Kentucky native, Kentucky Colonel, and Forbes 30 Under 30 listmaker, his passion for drinks ...

The Diageo-owned brand is launching a multi-year partnership that ties the 200-year-old whisky to pop music, cocktails, and younger legal-age drinkers amid a cooling market. The multi-year ...

Johnny Walker earned his first UFC win in more than two years on Saturday. | Getty/UFC If Johnny Walker’s approach in the opening frame of the UFC Shanghai main event seemed out of character, well, ...

Johnny Walker’s brave decision at UFC Shanghai quickly left him in danger. Saturday saw the UFC staging fights in China for the first time this year, as the Shanghai Indoor Stadium played host to a ...

Zhang Mingyang admits he didn't want to fight Johnny Walker, but sees one major incentive. Mingyang (19-6 MMA, 3-0 UFC) takes on Walker (21-9 MMA, 7-6 UFC) in Saturday's UFC Fight Night 257 headliner ...

UFC Shanghai: Johnny Walker versus Mingyang Zhang continues the main event fight between Johnny Walker and Mingyang Zhang in the light heavyweight division on Saturday. Check out our UFC odds series ...