Nike finalized the sale of its virtual sneaker subsidiary, RTFKT, to an undisclosed buyer on December 17, 2025, marking a quiet but definitive exit from the blockchain-based collectibles market ...

The Eager Beavertons sold RTFKT, the non-fungible token virtual sneaker business it acquired in 2021, on Dec. 17 to an undisclosed buyer, The Oregonian first reported. Terms of the transaction were ...

Nike quietly sold RTFKT a year after winding down its digital collectible’s studio division. The transaction was completed on ...

Nike just did it. Yes, the athletic footwear and apparel company finally sold off its non-fungible token (NFT) arm, RTFKT.

Nike Inc. sold its digital products subsidiary, RTFKT, pronounced “artifact,” marking the world’s largest athletic-wear ...

Nike sells RTFKT subsidiary in December 2025. Strategic pivot under CEO Elliott Hill marks end of Web3 NFT venture acquired ...

Nike, once a non-fungible token market investor, has sold its digital asset incubation studio “RTFKT” to an undisclosed buyer ...

Nike reportedly sold its digital products subsidiary RTFKT in December, following up on its plan to “wind up” its NFT ...

The "decasualization" of fashion over two decades is finally winding down, and BofA says Adidas stock is at risk.

Nike has reportedly sold its digital products unit RTFKT as it moves back toward core sports products during the ongoing NFT market drop.

That's the situation Nike (NYSE: NKE) finds itself in today. New CEO Elliott Hill is working on improving relationships with ...

The sale comes as CEO Elliott Hill refocuses Nike on sports and questions persist about Converse’s future after a 30% sales ...