The megamerger would end the FTSE 100 stalwart's 24-year reign as the world’s largest advertising and public relations group ...
Discovery and Comcast are expected to attempt to spin off their cable TV businesses, which could set the stage for other ...
Communications services companies rose as traders bet consolidation in the sector would continue.
Zeta Global's revenue has been growing organically at a Y/Y rate of around 30% for the last two quarters. Find out why I rate ...
Adland veteran Sandeep Goyal reflects on the three important issues that confront the advertising industry today: global ...
Key areas of buyer interest include retail media, streaming TV, influencer marketing, and AI, industry insiders say.
A continuing trend is the deteriorating trust among advertisers and agencies, particularly on issues related to the advertising supply chain. Advertisers are "designing for greater transparency," and ...
Key takeaways from this article: <li /> The majority of deals are small (firms of less than $6 million), with independent PR ...
Here’s an inexhaustive list of the most notable ad tech, agency and digital content deals of 2024, with a few fun wild cards ...
Social media influencers became mainstream brand ambassadors, agency consolidation picked up pace and the audio medium seemed ...
From groundbreaking innovations to landmark deals, 2024 was a year that redefined the out-of-home advertising landscape.
The stock's fall snapped a two-day winning streak.