Musgrave — a retail conglomerate that includes UK and Irish brands SuperValu, Centra, Daybreak and Mace, among many others — ...

Conor McGregor and Proper Twelve have been linked since the whiskey brand's inception in 2018 – but not any longer. On ...

Proper Twelve Irish whiskey will no longer use Conor McGregor's likeness after a jury found he assaulted Nikita Hand in ...

UFC superstar Conor McGregor was found guilty of sexual assault from an incident that occurred with Nikita Hand at the Beacon ...

Proximo Spirits, the owners of Proper No. 12 Twelve Irish Whiskey have confirmed this evening how they have cut ties with UFC ...

UFC star Conor McGregor is no longer associated with Proper No. Twelve Irish Whiskey after being found civilly liable for ...

“Since 2021, Proximo Spirits has been the 100 per cent owner of Proper No. Twelve Irish Whiskey,” the company said in ...

The company that now owns the Proper No. Twelve Irish whiskey that mixed martial arts fighter Conor McGregor co-founded, said ...

The owner of Proper No 12 Whiskey has announced it will no longer use Conor McGregor’s name or image on the drink. It follows ...

Newsweek reported on Tuesday that Conor McGregor will no longer be the frontman of Proper No. Twelve Irish Whiskey after he ...

Proper No. Twelve Whiskey will not use Conor McGregor’s name or image after an assault verdict. Retailers are also removing ...

Retail giants Tesco, Costcutter and Carry Out also joined in dropping all products related to McGregor. In addition, Proper ...