Google today launched its next big search ranking update. The November 2024 core update will take about two weeks to roll out.

Google's 2024 Holiday 100 list offers valuable insights for retailers to optimize inventory and ad strategies in a challenging season.

Search Engine Land » PPC » Google boosts curation capabilities for Ad Agencies Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am trained with Search Engine Land ...

The ongoing scrutiny of Google's Privacy Sandbox highlights potential regulatory changes that could impact competition and ad targeting.

Google is reinforcing stricter privacy rules for Customer Match, warning misuse could lead to immediate account suspension without warning.

Search Engine Land » Analytics & conversion » The state of data collaboration: What’s next for marketers? Opinions expressed in this article are those of the sponsor. Search Engine Land neither ...

Google Ads Editor 2.8 introduces AI-powered image generation, enhanced performance tools, and more but with no support for older versions.

Plan, execute and optimize your Black Friday strategy with Brevo’s comprehensive checklist, covering everything from planning to profit.

YouTube’s new brand partnership and analytics features for Shorts help advertisers connect with creators and gain better performance insights.

Google’s new brand guidelines settings for Performance Max campaigns allow advertisers to customize branding elements like logos and colors.

With Google’s adtech antitrust trial, the future of paid search hangs in the balance. Here’s what it means for PPC marketers and advertisers.

Want to create viral, newsworthy content? Learn how emotions plus strategic timing can make your content resonate on social media.