From confronting period taboos to hosting a virtual wedding, DDB Mudra Group’s four Cannes Lions 2025 entries spotlight ...

Scale AI specialises in data labelling, a critical process that involves accurately annotating and classifying data to ...

Rahul Vengalil of TGTHR unpacks the financial strain, emotional toll, and calculated ambition behind a young agency’s pursuit ...

This edition explores the challenges women continue to face in advertising and marketing, from negotiating likability and ...

Forsaking a traditional playbook, the marketing for Housefull 5 hinges on two audacious bets. It released the whodunit with ...

The new ad unit features a split design, one section of the ad displays a static brand image, while the other allows users to ...

By transporting five regional creators to Singapore’s Resorts World Sentosa and capturing their experiences through ...

IPL 2025 sparked a shift in brand strategy. Experts weigh in on whether this year’s Indian Premier League media moment matched its massive price tag.

As part of the upgrade, ChatGPT can now connect to Dropbox, Google Drive, Box, OneDrive, and SharePoint. This allows users to ...

The expanded product offering includes enhancements to Value Optimisation, Incremental Attribution, and Value Rules.

As part of the program, 4,000 agencies will be trained under Meta’s APEX initiative, with an aim to boost SMBs through ...

The deal marks Meta’s first direct partnership with a nuclear facility and aligns with its efforts among tech companies to ...