The good news for business leaders is that research and experience point toward sound approaches to the delivery and positioning of sustainable products. Working in tandem, PwC and the Center for ...

The short answer: enable your people to adapt to change. When you can’t tell your leadership team and employees what to prepare for, you have to show them how to be prepared for anything. In 2022, ...

The last few years have brought real change. Balance sheets today have significantly more nontangible assets—intellectual property and digital capability, for example—than ever before. And a series of ...

Digitally enabled ecosystems are a vital part of the modern business landscape. They open the door to new customers and markets, and broaden and enhance a firm’s value proposition through the seamless ...

In 2021, PwC launched its first study into the role of the chief data officer (CDO)—a position we defined based on seniority, role in the organization, and scope of work, rather than just job title.

Empowered CSOs, with a broad remit and organizational stature, can wield fact-based insights across a deep network to influence both strategy and operations with respect to sustainability. They can ...

Working closely with the human capital director, he set about developing a “market shaper” culture—an organization perceived as driving the evolution of the sector—to stimulate more innovation and ...

In our 2019 Global Consumer Insights Survey, just 35% of respondents said they chose sustainable products to help protect the environment, 37% said they looked for products with environmentally ...

A version of this article appeared in the Summer 2021 issue of strategy+business. Kristian Ebbesen Fjelde and his team knew that the executive committee meeting scheduled in mid-2019 to discuss the ...

In extraordinary times, a statement of purpose can serve as an organization’s anchor. A clear reminder of a company’s core identity grounds employees, customers, and other stakeholders, who may feel ...

It’s no surprise, then, to find widespread interest in maintaining some form of WFH once the pandemic recedes. Everybody benefits. Employees avoid lengthy commutes and spend more time with their ...

A version of this article appeared in the Autumn 2020 issue of strategy+business. Senior executives, accustomed to annual performance reviews and 360-degree assessments, can be quick to acknowledge ...