ATLANTA — The Atlanta Hawks unveiled their City Edition Uniforms on Thursday. The new uniforms, titled the NBA Fly City ...

The Chicago Sky forward celebrated her latest collaborations with the sports apparel company in fitting style.

President of Reebok Basketball, told Boardroom in a release. "He's a great kid who comes from an amazing family, and he's got superstar potential on the court." O'Neal and fellow original Reebok ...

Reebok Basketball has officially announced its latest player partnership with Matas Buzelis, the highly touted rookie from Chicago and the 11th overall pick in the 2024 NBA Draft. Buzelis joins an ...

Now, the 22-year-old can join the ranks of other athletes with signature basketball shoes. On Thursday, Reebok and Reese confirmed that the two have agreed to a multi-year contract extension with ...

Since becoming the President of Reebok Basketball in 2023, Shaquille O'Neal has removed all doubt about his plans to return the legendary brand to relevance in the sport. Earlier today ...

One of Shaq’s first moves as president of basketball was signing Reese to Reebok, the company’s first major NIL deal with an athlete. After a successful college season and a WNBA rookie season ...

Per ESPN, Reebok’s head of basketball Jide Osifeso said, “Reebok and Angel are growing together every day and our visions for the future are aligned. We’re excited to continue the ...

Reebok, meanwhile, finally has an on-court representative to showcase its products. The company has existed for nearly 70 years, forming ties with some of basketball's greatest players.

"There are few other brands that have lived at the intersection of sports and culture like Reebok has throughout its history, ...