Temu, locked in a fierce rivalry with Amazon.com Inc., is targeting one of the e-commerce giant’s most popular product lines: the Fire TV streaming device.

A standout feature that sets the Amazon Fire TV Stick 4K apart is its cloud gaming capability. You can now stream high-quality Xbox games like Forza Motorsport, Starfield, and Palworld directly on your Fire TV Stick 4K with Xbox Game Pass Ultimate without requiring a console.

Freely, the UK's new free TV streaming service, has announced a deal with Amazon that'll bring the service to the company's Fire TV software this Autumn, and that means it'll be available on Amazon's own Fire TV sets as well as on other smart TVs that run Amazon's system.

The U.K.'s public service broadcasters will bring their Freely television platform to Amazon Fire TVs later this year. This article, Amazon to bring Freely to Fire TVs in United Kingdom, was first published at The Desk.

British broadcasters BBC, ITV, Channel 4, and Channel 5 are teaming up to bring their new streaming service to Amazon, following a “landmark deal" with the US technology giant. The joint venture, known as Everyone TV,