News

As the chipmaker becomes world’s most valuable company, marketers face a new reality: the AI tools reshaping creative work ...
Rustlers has unveiled its latest ad campaign, which sees an ordinary couple transported to a fantasy world after one bite of a burger. Spoofing a surrealist film, the hero spot sees them immersed in a ...
Microsoft exec Cindy Rose will take over from Mark Read as chief executive at WPP on September 1.
Digital media consultant Mark Challinor continues the News Horizons series, talking to the people shaping tomorrow’s media. This week, he sits down with former Google news partnerships chief Madhav ...
After two turbulent years as chief executive of X, Linda Yaccarino has resigned. Her exit ends a tenure marked by advertiser ...
The profit warning from the already beleaguered advertising holding company signals deepening troubles as macroeconomic ...
Teaser pairs the American actor’s narration with moody visuals to explore the sneaker’s cultural staying power.
So, in this article, I’d like to debunk some of the most common digital accessibility myths that I, and my team, have come ...
When 150 million people go dark, marketers need a new map. And it starts with better data and identity partnerships. Leaders ...
AI is cheap, fast, and everywhere—eroding the edge of performance-only marketing. When anyone can copy your ad in minutes, ...
According to the King’s Trust (formerly the Prince’s Trust), over 900,000 young people are out of work in the UK. This ...
While debate intensifies about the extent to which AI will impact creative production, Ipsos’s Pedr Howard is utterly certain ...