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Always Coca-Cola: Coca-Cola tops soft drinks brand rankings
Aug 20, 2021 · “With a 129-year long history, Coca-Cola is still the most consumed soda in the world, with 1.9 billion servings, across 200 countries, enjoyed each day,” notes Brand Finance. “As with other brands globally, however, the brand’s parent company has not been immune to the impact of COVID-19, with the multinational forced to restructure and cut over 2,000 jobs.
The secrets to success: Energy drink Celsius on building a better …
Mar 28, 2024 · Energy drink Celsius has seen sales rocket over the last few years - and it's on a trajectory for further growth. From gaining loyal consumers to international expansion plans, CEO John Fieldly reveals the brand’s secrets to success.
Markets - beveragedaily.com
Boba tea has been about trendy cafes and out-of-home treats. But winning in retail is the next opportunity for the drink: how can fun flavors, innovative packaging formats and even functional ingredients help the category gain traction?
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About BeverageDaily. BeverageDaily provides industry leaders with up-to-the-minute news, expert insights, and essential updates in the beverage world.
Packaging & packing materials, containers
In the past, the brand developers had to make products that would hit mass, deeming any non-mass product a failure.Then the tools of development became cheaper – the tools to produce food and beverage products became accessible.
PepsiCo to scale up SodaStream business globally in sustainability …
Sep 16, 2021 · Expanding the SodaStream business will avoid more than 200 billion plastic bottles by 2030, says the beverage and snack giant. PepsiCo’s pep+ ('PepsiCo positive') program will also include cutting virgin plastic per serving by 50% by 2030 and using 50% recycled content in plastic packaging.
Keurig Dr Pepper - beveragedaily.com
Nov 9, 2023 · Keurig Dr Pepper’s international portfolio represents an ‘increasingly significant growth driver’ for the company: with international sales up 15% in the latest quarter.
Diageo becomes sole owner of DeLeón tequila after settlement of ...
Jan 18, 2024 · Diageo and American rapper Combs had partnered on Ciroc vodka's marketing since 2007; while in 2013, Combs and Diageo formed a joint venture to buy DeLeón in 2013 for an undisclosed amount.
Gatorade, Powerade & BodyArmor: How PepsiCo and Coca-Cola …
Mar 25, 2021 · But Coca-Cola is also focusing on up-and-coming sports drink BodyArmor. The brand was created in 2011 by Mike Repole and Lance Collins (who were joined by the late Kobe Bryant as the #3 shareholder in 2013) positioned as a premium sports drink with no artificial colors or flavors and containing potassium and other electrolytes, vitamins and coconut water.